Brač is an island in the Adriatic Sea within Croatia, with an area of 396 square kilometres (153 sq mi), making it the largest island in Dalmatia, and the third largest in the Adriatic. It is separated from the mainland by the Brač Channel, which is 5 to 13 km (3 to 8 mi) wide. The island's tallest peak, Vidova gora, or Mount St. Vid, stands at 780 m, making it the highest island point in the Adriatic. The island has a population of 13,956, living in numerous settlements, ranging from the main town Supetar, with more than 3,300 inhabitants, to Murvica, where less than two dozen people live. Bol Airport on Brač is the largest airport of all islands surrounding Split.
Archaeological findings date the existence of human communities on the island back to the Palaeolithic (in the Kopačina cave between Supetar and Donji Humac). Nevertheless, there are no traces of human habitation from the Neolithic. In the Bronze Age and Iron Age, numerous villages existed.
In the 4th century BC Greek colonisation spread over many Adriatic islands and along the shore, but none of them on Brač. Nevertheless, Greeks visited the island and also traded with the Illyrian inhabitants. The Greek name of the island was Elaphousa, apparently derived from elaphos "stag". Based on this, it has been speculated that the original name of the island may have been derived from Messapic *brentos "stag". Polybius and Plinius record the name of the island as Brattia.
Brač lay on the crossroads of several trade routes from Salona (today Solin) to Issa (today Vis) and the Po River. Greek artifacts were found in the bay of Vičja near Ložišća on the estate of the Rakela-Bugre brothers. Many of the objects belonging to this still unexamined site are now on display in the Archeological Museum of Split.